Tenda Academy

Precision Growth: Real-World Retail Intelligence

Tenda Growth Academy is an education platform created by Tenda Analytics to equip African retail and consumer brands with the practical skills they need to grow sustainably. We combine analytics, field experience, and operator stories to demystify topics like margin management, procurement, stock health, store operations, and demand generation. Instead of theory, we focus on what actually works on the ground – in shops, on shelves, and inside growing brands. Through video series, toolkits, and (soon) a podcast, Tenda Growth Academy helps founders, commercial leaders, and operations teams turn everyday data into better decisions, tighter execution, and healthier businesses.

🎯 Featured

The Retail Operator's Complete KPI Framework

Target: Retail Operators | 15-min read

Master the 10 metrics that matter most from revenue per SKU to stock turn rate. This is our flagship playbook.

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📊 Playbook

Campaign Attribution Framework

Target: Marketing Teams | 15-min read

A simple system to link every campaign to revenue across paid social, influencers, email, WhatsApp, ecommerce, and in-store.

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📦 Checklist

Inventory Health Checklist

Target: Ops Managers | 10-min read

A practical checklist to spot stockouts, dead stock, and cash leaks. Review key KPIs and walk away with clear actions to protect margin and free up cash.

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🔒

Access Restricted

Please join our network to unlock Tenda playbooks and operational intelligence.

Join the Network

Consult with Tenda Analytics

Join a curated network of consultants helping African businesses turn data into decisions across marketing, retail operations and analytics.

Apply Now

Areas of Expertise

We're looking for consultants with deep experience in these areas.

Marketing

Campaign strategy, acquisition, performance marketing and growth.

Retail

Inventory management, merchandising and supply chain optimization.

Service Ops

Process optimization, capacity planning and operational efficiency.

Analytics

BI setup, dashboard design and data strategy consulting.

Engineering

Data engineering, ETL pipelines and integration architecture.

Content

Content strategy, copywriting and multimedia production.

The Tenda Process

How we build outcome-driven relationships with our consultants.

1
Step 01

Apply

Share your expertise and 2-3 projects you're proud of. We review all applications within 5 business days.

2
Step 02

Conversation

We schedule a call to understand your approach, expertise and the kinds of projects that excite you.

3
Step 03

Pilot

Work on a small, paid pilot project to ensure quality and fit before larger engagements.

4
Step 04

Collaboration

Join the network and get matched with clients that align with your expertise and availability.

We build outcome-driven relationships focused on measurable impact. Every engagement is structured around clear KPIs, transparent communication and competitive compensation.

What We're Looking For

Requirements for joining the Tenda consultant network.

Must-Haves

  • 3+ years relevant experience
  • 2+ case examples showing business impact
  • Comfortable making data-led decisions
  • Reliable availability and communication
  • Aligned with Tenda’s ethics & standards

Nice-to-Haves

  • Experience with African retail or digital products
  • Familiarity with Power BI, Metabase, or Notion
  • Prior consulting or agency experience
  • Comfort speaking on webinars or podcasts

Application Form

Tell us about your experience and we'll be in touch within 5 business days.

Upload CV/Portfolio (PDF/Doc)
Or
40 hours